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Use case · B2B sales team with long sales cycles

Why deals were lost, and when to call back

When a deal is lost, AI records why and when to reach out again

A B2B sales team whose deals take months to close set up a flow where AI rereads the meeting notes, emails, and memos of every lost deal, records the real reason and when to reach out again, and reminds the rep on that day.

The problem

  1. 01

    Loss reasons end up as "Other"

    Busy reps picked any reason or left it blank, so later no one could tell why a deal was lost.

  2. 02

    Second chances slip by

    No one remembered when to call back, such as when a competitor’s contract ends, until that moment had passed.

  3. 03

    The same losses repeat

    Nobody tallied why deals were lost, so the same reasons cost deals quarter after quarter.

How Trackit solves it

  1. 1

    The rep only moves the stage to Lost

    When a deal is lost, the rep changes its stage to Lost. No reason to pick or write. The stage change starts the workflow through a record-updated trigger.

  2. 2

    A custom agent rereads the deal’s history

    A custom agent reads the deal’s meeting notes, emails, and interactions, and returns set fields: the loss reason (price, competitor, timing, budget), the competitor, the sentence it is based on, and how many months until a good time to reach out. The agent only reads; later blocks save the values.

  3. 3

    The reason stays on the deal, the re-contact becomes a dated task

    Adjust time adds those months to the day the deal was lost, and update record fills the reason, competitor, evidence, and re-contact date on the deal. Create task gives the rep a re-contact task due on that date. On the dashboard, loss reasons add up into counts by reason.

  1. TriggerRecord updatedA deal’s stage changes to Lost.
  2. AICustom agentReads notes, emails, and interactions to find the reason and re-contact timing.
  3. ActionAdjust timeAdds the months to the day it was lost.
  4. ResultUpdate recordFills the reason, competitor, and re-contact date.
  5. ResultCreate taskGives the rep a task due on the re-contact date.

What changed

Before TrackitReps pick any loss reason or leave it blank
With TrackitA loss reason backed by the record stays on the deal
Before TrackitReps have to remember when to call back
With TrackitRe-contact arrives as a task with a set date
Before TrackitNo one tallies why deals are lost
With TrackitLoss reasons add up on the dashboard, showing where you lose

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